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  USDA CHINA E-Newsletter
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USDA China

Please Visit the USA Pavilion at FHC  Nov. 12-14 in Shanghai!

FHC Overview

The USA Pavilion at FHC China 2014 will feature 60 U.S. companies exhibiting their food and beverage products.  This year, FHC will again be combined with ProWine China to bring  U.S. wine companies from California, Washington State, and Oregon displaying a wide range of high quality products. 

As usual, ATO will provide market information and orientation for FHC and ProWine exhibitors.  ATO will host a preshow briefing with presentations from traditional foodservice retailers like CityShop and Metro Cash&Carry, but also E-Channels like SF Best Express and FieldsChina  These presentations will help educate the exhibitors on market conditions and market entry strategies.  In addition to introducing U.S. exhibitors to potential partners, ATO Shanghai provided a 60 sqm lounge area and meeting rooms for all U.S exhibitors and coming visitors.  (ATO Lounge E7AC15)

Briefing Schedule:

Time: 1pm -3 pm Nov 11th.

Venue: Meeting Room E7-M38, Shanghai New International Exhibition Center

IMG_1424 IMG_1714

Pic of FHC Shanghai 2013 -Undersecretary & CG @ USA Pavilion

For detailed information, please contact Mrs. Michele Zichy or Mrs. Shiliang Xu | ShiLiang.Xu@fas.usda.gov at ATO Shanghai.
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